Effective date: 14th June 2025

Welcome to Pup and Tiger Ltd (“we”, “us”, “our”)!
We are committed to protecting your privacy and ensuring your personal information is handled safely and responsibly.

1. Who We Are

Pup and Tiger Ltd is the data controller for your personal information.
If you have any questions about this policy or your data, you can reach us at:
📧 [email protected]

2. The Information We Collect

We may collect and process the following information:

  • Name
  • Email address
  • Phone number
  • Delivery and billing addresses
  • Payment details (handled securely by our payment providers; we do not store card numbers)
  • Purchase history
  • IP address and browsing activity (via cookies)
  • Newsletter preferences and marketing interactions
  • Customer profiles (e.g. loyalty and purchase history via POS systems)

3. How We Use Your Information

We process your data under the following legal bases:

  • Consent: When you sign up for our newsletter or agree to marketing communications.
  • Contract: When you make a purchase, so we can process and deliver your order.
  • Legitimate Interests: For website analytics, customer service, improving our services, and basic marketing.

Specifically, we use your information to:

  • Process and deliver your orders
  • Communicate with you about your orders or enquiries
  • Send marketing emails (only if you’ve opted in)
  • Improve our website and services
  • Manage newsletter subscriptions and loyalty profiles
  • Respond to job applications submitted via our site

4. Sharing Your Information

We only share your information with trusted partners essential to running our business:

  • Square & Squareup.com: For payment processing and managing POS customer profiles
  • Gelato: For fulfilling merchandise and print-on-demand orders
  • Mailchimp: For sending newsletters and managing our mailing lists
  • Google Analytics & Site Kit by Google: For website performance and visitor analytics
  • Meta: For social media tracking and remarketing

Each of these partners processes data in line with UK and EU data protection laws.

5. Cookies

We use cookies to enhance your browsing experience, analyse site traffic, and serve tailored content.
When you first visit our website, you will be asked to consent to our use of cookies. You can change your preferences at any time.
For more detail, please see our separate Cookies Policy.

6. Data Storage

Your personal data is securely stored on UK-based servers.
We have strict access controls and security measures in place, including firewall and malware protection via Wordfence Security.

7. How Long We Keep Your Information

We retain your data for a minimum of six (6) years to comply with legal, accounting, and tax obligations.

8. Your Rights

Under the UK GDPR and EU GDPR, you have rights over your personal data, including:

  • The right to access the information we hold about you
  • The right to correct inaccurate data
  • The right to request deletion of your data (where applicable)
  • The right to restrict or object to how we use your data
  • The right to data portability
  • The right to withdraw consent at any time (for marketing communications)

To exercise any of these rights, please email us at [email protected].

9. Children

Our services are not directed at individuals under the age of 18. We do not knowingly collect data from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will post any changes on this page and update the “Effective date” at the top.